Big English Wine Easter – #BEWE

What is it?

Following on from last year’s ‘#theBIGenglishwinegoodfriday‘, Great British Wine is thrilled to once again place full support behind a social movement that this year aims to not only support local producers, but also the hospitality sector in these difficult times.

Last year saw producers take part in what became a crescendo of social media activity encouraging consumers to purchase wines from their local vineyards, and raise a glass in celebratory support.

This year its successor, #BigEnglishWineEaster, aims to broaden its reach across the wine trade, and to use its potential to extend support to those most in need.

The focus of this year’s incarnation will be an extensive series of social media events, with winemakers, trade and wine lovers everywhere, encouraged to open a bottle of English wine and share a photo or video, with the hashtags #bigenglishwineeaster and #BEWE, between 7pm and 8pm on Saturday, 3rd April.  The campaign will preview from Monday, 22nd March with a series of online events and social media posts hosted by an army of English Wine supporters.  This year, producers will be invited to contribute a percentage of their sales over the weekend to two charities: The Drinks Trust and Hospitality Action, and a raffle with contributions from English producers will raise further funds.

How to get involved?

Post about #BEWE and #bigenglishwineeaster on Twitter

Follow #BEWE on Instagram

Open, taste and share your chosen wine(s) on the night however you like – pictures, videos, Instagram live streams! Be sure to tag the producer of the wine and don’t forget to use the hashtag #BEWE so that everyone can follow the fun!

Most importantly, enjoy and have a great time, interactive with others enjoying English wine!

Download Templates

Use the image templates below (supplied in transparent PNG format) to create your own visuals. Right-click and save these images and then load into Photoshop or your visual editor of choice.


Be sure to let us know of any #BEWE events you have planned – we are maintaining an ONLINE EVENTS CALENDAR and happy to add anything

Pursuit of Grapeness with Dermot Sugrue

Thursday 1st April – 7:30pm Instagram Live wine tasting with Dermot Sugrue of Wiston Estate and Sugrue South Downs. We will be tasting two sparkling wines – the Wiston Brut NV and the Sugrue South Downs Cuvée Boz BdB 2015.

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Pursuit of Grapeness with America Brewer of Oastbrook

Tuesday 30th March – 7:30pm Instagram Live wine tasting with America Brewer (Owner, Vineyard Manager and Winemaker) at 19:30 on 30 March 2021. Saira and America will taste and discuss Oastbrook’s award winning Pinot Gris and the story of the family owned and run Oastbrook Estate in Sussex.

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Plumpton College – has a Wine Division?

Friday 2nd April – 2pm Plumpton College – has a Wine Division? You can do a Degree in Wine and make a successful career from it – YES YOU CAN and here’s Dr Greg Dunn, head of Plumpton Wine Division to tell you more about it! Video will be posted on the Plumpton Wine Division…

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