Hattingley Valley raises the bar for US exports

Hattingley Valley continues it's commitment to develop and drive sales in the US market, with an announcement that it will participate in this month's 2018 Nantucket Wine Festival (16th - 20th May). Currently, the US market constitutes around 15% of its total sales. The announcement of the Hampshire producer's participation also coincides with the launch of a refreshed look of the labelling for the US market.

During the festival, on the 19th May Hattingley Valley will sponsor a 'British Brunch' for 300 people to celebrate the Royal Wedding together, whilst enjoying the producer's English Sparkling wines. Accompanying a live screening of the Royal procession and wedding, guests will be able to sample the Hattingley Valley range paired with delicious cuisine prepared by guest chefs. Head Winemaker Emma Rice and Sales & Export Manager Gareth Maxell will host the brunch.

Emma enthuses:
“I am really excited that Hattingley Valley is the first English winery to be involved in the Luminary programme at the prestigious Nantucket Wine Festival. To host a British Brunch on the day of the Royal Wedding and raise a glass of Hattingley’s finest English sparkling wine as Harry and Meghan walk back down the aisle is doubly exciting.”

The renowned Nantucket Wine Festival, held from 16 – 20th May is expected to attract in the region of 5,000 lovers of food and wine to the East coast island. It showcases award-winning food and world-class wines from around the globe including : Bodega Catena Zapata (Argentina), Castello Banfi (Italy), Stags leap Winery (US), Chateau Cos D’Estournel, Olivier Laflaive , Chateau de Beaucastel (France) and Penfolds (Australia) to name a few.

Gareth elaborates on Hattingley’s drive to increase sales to the US:
“From the outset, Hattingley Valley’s founder & chairman Simon Robinson, stated that exports are a significant factor in the company’s development and I firmly believe that the US is a major component of this initiative.  In Valkyrie Selections, we have an importing partner which shares our vision and focus.  I was delighted to work with the team there to explore the viability of a label with particular appeal to US wine lovers and am looking forward to attending a number of US wine events with Valkyrie over the coming months”.

Baron Ziegler, CEO, Valkyrie Selections adds:
“Now that we’re over a year in the market with the wines of Hattingley, we’re seeing an amazing amount of momentum building behind this exciting new category.  The wines have always been extraordinary, and now we’re thrilled to say that the brand image, embodied by this exquisite new packaging, accurately reflects the quality and prestige of what's in the bottle.  Being invited to be a featured sponsor of the Nantucket Wine Festival is just one of the many high-profile appearances that we’ll make with the wines from Hattingley this year in the U.S. market.”

Hattingley has achieved key listings at several prestigious US venues such as Hearth and the Hound (LA), Slanted Door (San Francisco), Waypoint (Boston) Deux Ave (Boston), Inn at Little Washington (VA), Blackberry Farms (TN), Clocktower and Grand Central Oyster Bar (NYC).

Further reading:

Hattingley Valley
Hattingley Valley Secures Key International Listings

John Mobbs

Founder of GreatBritishWine.com, John has been a prolific user on wine rating app Vivino for the last couple of years. Now a self appointed Great British Wine ambassador and with a mission to explore all corners of the UK to uncover the best producers and most exciting wines.

Leave a Reply

Your email address will not be published. Required fields are marked *